Open enrollment 2024 presents a variety of challenges for HR professionals. Expanded eligibility for Medicaid is ending, and employees are feeling the crunch of inflation. But no challenge — or, viewed another way, no opportunity — may be so top-of-mind for HR as the perennial question of how best to communicate benefits plans to employees.

Year after year, surveys reveal that many employees don’t understand their benefits, and many fail to use them. While experts say benefits communication should happen year-round, open enrollment presents a time for HR to devise a robust education and communication strategy.

Below is a collection of articles, highlighting ways to make that happen.