Goodpath is proud to announce the launch of its new Employee Assistance Program (EAP) in partnership with Corporate Counseling Associates (CCA). This innovative program addresses a critical gap by reaching the ‘Missing Majority’—those employees who need mental health support but are often hesitant to seek it.
This partnership combines Goodpath's expertise in integrated behavioral and physical health with CCA’s 40 years of experience in delivering comprehensive EAP services. Together, they provide a unique solution that meets employees' mental and physical health needs and breaks down the stigma associated with seeking mental health care.
“The ‘Missing Majority’ are people who may struggle with mental health issues but are more likely to seek help for physical symptoms such as back pain or insomnia,” said Bill Gianoukos, CEO of Goodpath. About 75% of Goodpath members who join for physical health needs also have clinically significant mental health symptoms. “With our whole-person approach, we can reach them through these more comfortable entry points, and then provide the mental health support they truly need—without them needing to raise their hand for mental health support. This is why we’re so excited about the opportunity to provide complete support for our clients.”
Mental health issues are on the rise, and it’s never been more important for organizations to offer wraparound support. “Organizations need a solution that truly reaches and supports their entire workforce, not just those willing to raise their hand for help,” Mr. Gianoukos continued. “With this program, we’re excited to help companies meet the needs of their employees in a way that drives real engagement and improved outcomes.”
CCA is a leader in building comprehensive mental healthcare solutions that can be tailored to meet the demands of each and every unique workplace. “We are thrilled to offer our members access to Goodpath's comprehensive spectrum of physical and mental health resources. CCA's mission has always been to proactively support members. Our collaboration with Goodpath allows us to reach those who might not even realize they need mental health support, mitigating risk factors before they turn into crisis situations.”
The Goodpath EAP program includes 24/7 crisis response, work-life services, and unlimited access to health coaching—empowering employees to take charge of their health and well-being at all times.
Visit goodpath.com/eap to learn more.
About Goodpath
Goodpath is a virtual clinic that delivers whole-person care for behavioral health, musculoskeletal (MSK) pain, digestive issues, diabetes, cancer survivorship, weight management, and sleep. By combining the expertise of licensed therapists, health coaches, and digital health solutions, Goodpath is transforming how people manage their health, one personalized care plan at a time.
About CCA
CCA is a premier workforce consulting firm and EAP provider with over four decades of experience in clinical and organizational psychology. Since 1984, CCA has helped create collaborative, respectful, and emotionally healthy workplaces. CCA’s expertise in delivering best-in-class EAP counseling, learning and development, coaching, and consulting services promotes both individual and organizational well-being.