Dive Brief:
- Tesla is launching a new program in which it will partner with employers and commercial property owners to set up recharging stations for its electric cars, reports Bloomberg.
- Installation of the charging stations would come at no cost to property owners, Bloomberg said, but owners must first "qualify" for the service and assume responsibility for the cost of using the stations. The stations would only be compatible with Tesla automobiles.
- The workplace charging program is similar to previous Tesla programs, according to Electrek, namely the automaker's "Destination Charging" network that provides free stations to restaurants, hotels, resorts and similar businesses.
Dive Insight:
Employers who want to do their part to cut down on auto emissions might consider Tesla's offer, but they should also keep in mind that only Tesla vehicles are compatible. If only a few employees own Tesla cars, recharging stations may not be worth the energy cost.
Of course, there are plenty of less costly ways to encourage sustainability in the workplace than paying for charging stations. Consider also manufacturing procedures and production processes that have a lower environmental impact. Businesses can even save money and energy through efficiency and renewable energy programs. Various states have departments and agencies with which businesses can partner to achieve both goals.
On a practical level, employees can be encouraged to take smaller steps toward sustainability, like using low-energy devices at home and in the office. HR might allow workers to take time off to volunteer in the community, for example, by planting gardens or working with a relevant non-profit. When organizations actually behave as good corporate citizens, research shows employee engagement and retention often follow.