Dive Brief:
- A Chinese company has paid for 6,400 of its employees to go on a four-day holiday to France. They hired 146 buses to drive them around for the duration of their holiday.
- Tiens Group president Li Jinyuan booked up 140 hotels in Paris and more than 4,700 rooms in Cannes and Monaco for their trip. The Tiens Group has business interests in a number of fields, including tourism, trade and cosmetics.
- Local media say that the group is expected to spend some $14.6 million in total.
Dive Insight:
Who says rewards programs need to mind the bottom line? While there will be zero HR executives in the U.S. making a business case in the C-Suite for sending the workforce on a whirlwind vacation, this serves as a mind-boggling example of how to win over your employees' hearts and minds.
Maybe one of the the nation's cash-laden giants (are you listening Google, Amazon, Apple?) can match this grand gesture from China some day. For now, bonuses, stock options and company picnics will have to do at the majority of U.S. companies.
